I’m a copy manager, copywriter, editor and brand storyteller with 10+ years of experience in beauty, lifestyle and fashion. From print to digital, marketing to e-commerce, I create strategically driven, brand-appropriate content.

Creative concepting, 360° campaigns, Copy editing, Digital writing, Proofreading, Leadership & management, Mentorship, Content strategy, Product writing, Print collateral, In-store signage, International partnership writing, Brand strategy & Story telling, SEO optimization, Narrative-driven content and Digital marketing