I’m a copy manager, editor, and brand storyteller with 10+ years’ experience in beauty, fashion, lifestyle + wellness. From print to digital, marketing to e-commerce, I create strategically driven, brand-appropriate content.

Copy leadership, 360° campaigns, brand strategy & storytelling, copy editing, digital writing, proofreading, mentorship & management, content strategy, product writing, print collateral, OOH concepts, in-store signage, translations liaison, , SEO optimization, narrative-driven content + digital marketing